Eight years of documentary-grade production in Tampa and Miami.
Movement I / The Standard
The discipline came from somewhere.
Birmingham raised. Louisville built. Four years in NFL rooms and a special teams captaincy in Denver. That standard never retired. It runs every set this company builds.
Then one rep at practice ended the game. What replaced it built this company.
April 2019The Achilles goes at a routine practice. The game ends in one rep.
The fallThen a false charge. A $1.5M contract gone overnight. Homeless before the verdict.
The verdictThe footage told the truth. Not guilty. That is what we believe a camera is for.
Movement II / The Reason
Truett.
A boy Dee met shooting for families nobody wanted to photograph. His family threw Dee a birthday party. When Truett passed, stills were all they had, and stills were not enough. We moved to motion that day. No story that comes through this house gets treated small.
2020Football called one more time. Drafted 2nd overall by the Tampa Bay Vipers.
The lessonThe comeback was real. COVID ended it anyway. Every ending fed this company.
All in$55K saved shooting anything that moved. One Red Gemini.
TampaA company with a name that meant what it said. Mount Up Media.
The featureRing of Fire. Director of photography. Two and a half months across Bali and Java.
The costA broken collarbone mid-shoot. The camera kept rolling.
The arrivalSundance invite. In theaters July 24, 2026. That crew is the one that shows up for you.
The reasonEverything here exists to leave proof, not promises. For his son. For every name that trusts us with theirs.
The Fire / The ache
Real work dies quiet on small screens.
You spend months on a record, a film, a day that happens once. The feed eats it in a second and moves on. The work deserved a world, not a scroll.
So we build the world around the work.
The Fire / Why we hold the camera
A camera told the truth when it mattered most.
Before this company existed, footage cleared a man a room had already judged. Not guilty. That is the weight one honest frame can carry. Every set we run remembers it.
Now it carries your work. Ride.
The Creative Road / 01 / Documentary + story films
Truth holds the frame.
Feature discipline, documentary patience. The same eye that shot Ring of Fire, invited to Sundance, cuts your story with the honesty it deserves.
The Creative Road / 02 / Music videos + creative direction
The frame does the explaining.
Treatments, worlds, and motion built around the record. Your sound gets a look that belongs to it and holds up on any screen.
The Creative Road / 03 / Wedding films
One day. Kept forever.
A wedding is a documentary with one take. We shoot it with feature discipline and cut it like memory, so it still feels this way in thirty years.
Ring of Fire / Feature DP
One Of Us / Documentary
Maxx Out / Music video
Sound Lab / Session film
Irene / Celebration film
Act 1 / The Held
Act 3 / The Seen
The Fire / Your turn
Bring us the thing you made.
We give the work a room big enough to be felt. Feature discipline on every frame, held to the bar your craft deserves.
Projects run $2,500 to $25,000. Scope is set on the call, in writing, before a camera moves.
Stay Resilient.
Mount Up Media / Tampa, Florida
First Light / The gap
Great work, invisible story.
You outbuilt the competition years ago. They still out-tell you. The fix is not more content. It is one story built like an asset and aimed at revenue.
Here is the standard we run it on.
First Light / The standard
Run like a locker room. Delivered like a studio.
Four NFL rooms taught our founder what a standard is. Scope in writing before a camera moves. A rough cut in two weeks. A crew that shows up like it is game day, because for your brand it is.
The receipts are ahead. Climb.
The Business Road / 01 / Brand films
Your story, lit like it matters.
Founder stories and brand films with a feature DP behind the camera. Harper's BAZAAR put Serena and Venus in front of this lens. Your brand gets the same eye.
The Business Road / 02 / Commercial + content systems
One shoot. A month of assets.
Commercials and content systems built to hold a campaign together. Shot once, cut for every screen your buyers live on.
The Business Road / 03 / Funnel video
Video built to close.
VSLs, landing films, and funnel cuts engineered for the click, with the same craft as the brand work. The story sells while you sleep.
Eight years. 120+ films. One room.
Harper's BAZAAR / Editorial
Midori / Brand film
Gran Diamante / Commercial
Publix / Commercial
Athlogic / Campaign
Act 1B / The Called
Act 5 / The Mounted
First Light / Your move
Make the market feel it.
The 30-minute fit call sets scope, price, and dates in writing. Then four steps from greenlight to delivery.
Projects run $2,500 to $25,000. Scope is set on the call, in writing, before a camera moves.
Stay Resilient.
Mount Up Media / Tampa, Florida
Movement III / Your Turn
Your story is the mountain.
Your business has one. Most are told badly or not at all. We learned the hard way how to tell them right, and the people we serve make money when we do.
Mount Up.
Brand films, commercials, documentaries, and funnel video. Built by a crew that came up the hard way.Music videos, wedding films, and documentary. A DP-led crew that treats your project like the feature.Brand films, commercials, and funnel video. Built by a crew that came up the hard way, aimed at your bottom line.
Projects run $2,500 to $25,000. Scope is set on the call, in writing, before a camera moves.
Stay Resilient.
Mount Up Media / Tampa, Florida
Eight years. 120+ films. One room.
Harper's BAZAAR
Nvidia
Puma
Publix
Jaguar
Amazon Prime
Ring of Fire
Proof
Built by
the numbers.
Director of Photography and Dolby Vision Certified Colorist. Former NFL linebacker. First feature DP credit on Ring of Fire.
Cinematographer featured in editorial with the Williams sisters. Internationally published work across fashion, sport, and brand.
Project range spans brand films, commercials, documentary, and music video. Scope locked in a 30-minute fit call before the quote.
Typical turnaround from shoot to final delivery. Timing depends on scope, location, and revision rounds.
Based in Tampa, FL. Serving Florida statewide and flying nationally for projects.
01 / Cold Open
The frame has to
do the explaining.
02 / Who We Serve
Pick the
pressure.
Whether it is a launch, a story, or a system, the pitch changes to match the room. No template reels. No template thinking.
Founders
selling a vision
Artists
with a tour to fund
Marketers
chasing conversion
Creators
scaling weekly
03 / The Room
Direction.
Production.
Camera. Sound. Post.
One room. One workflow. No handoffs.
Director
Creative command and client alignment.
DP
Camera, lens, light, and movement.
Producer
Dates, location, scope, and logistics.
Sound
Clean dialogue and room tone.
AC
Build, focus, media, and support.
Editor
Edit, color, sound pass, and delivery.
04 / Receipts
Frames from
the field.
A look at the work, before another word. Selected frames from documentary, brand, commercial, and editorial sets.
Documentary
Ring of Fire
- Role
- Feature production and finishing lane
- Frame
- Firelight, restraint, and story pressure
Brand film
Irene
- Role
- Brand world, motion, and finish
- Frame
- Water, polish, and controlled pace
Commercial
Publix
- Role
- Commercial image support
- Frame
- Product clarity and clean brand light
Brand film
Athlogic
- Role
- Training story and campaign frames
- Frame
- Motion, texture, and athlete focus
Editorial
Harper's
- Role
- Editorial frame language
- Frame
- Wardrobe, contrast, and controlled negative space
Commercial
Gran Diamante
- Role
- Product image and brand atmosphere
- Frame
- Glass, shadow, and warm practical light
Music video
Maxx Out
- Role
- Artist image and visual world
- Frame
- Performance, color, and release energy
Brand film
Midori
- Role
- Founder story and product presence
- Frame
- Lifestyle detail and polished warmth
05 / Keep Moving
Stay creative.
Keep creating.
Story
Harper's BAZAAR.
Williams sisters.
Sundance.
The work has shipped for Nvidia, Puma, Publix, Jaguar. Ring of Fire, his first feature, drops July 24, 2026. The room is in Tampa.
Eight years behind the camera, Mount Up Media since 2018. Former NFL linebacker. Dolby Vision Certified Colorist. Internationally published cinematographer.
06 / Process
Move once.
Move right.
A 30-minute fit call before any quote. Then four steps from greenlight to delivery.
Fit Call
30 minutes. Vision, scope, fit. No quote without it.
Brief + Scope
Treatment, locations, crew, dates. Locked in writing.
Shoot
Director, DP, sound, AC. One room, one workflow.
Color + Deliver
Edit, color, sound, deliver. 14 to 28 days typical.
07 / Team
Names behind
the names.
Nine roles. One room. Named MUM crew and the support roles that join when the work needs them.
01 / 05
Jake Lemon
Videographer
02 / 05
Pax Moore
Social / Short-form
03 / 05
Miguel Escobar
Sound / Videography
04 / 05
Aren Rosales
Wedding Sector Director
05 / 05
Binoy Cherian
Design / Creative Direction
+4Specialists on call
Script / Grip / PA / Driver
08 / Services
Six lanes.
One room.
09 / FAQ
Questions buyers
ask first.
Four answers worth reading before you book.
Yes. Tampa and Miami based. We shoot anywhere in Florida and fly nationally.
Scope follows the 30-minute fit call. We map outcome, usage, location, crew, and delivery before a proposal is written.
Typical turnaround is 14 to 28 days from shoot to delivery.
Founders, artists, marketers, and creators with stories that need a real frame.
10 / Next Step
Ready to move?
Mount Up.
Book the 30-minute fit call. Tampa / Miami / FL statewide.
Projects run $2,500 to $25,000. Scope is set on the call, in writing, before a camera moves.